Jia Ling's Spring Festival movie "Hot and Hot" released the latest single poster, this is also Jia Ling's first public slimming 100 pounds after the photo, that effect can be said to be quite explosive, not only the whole person thin down, but also a strong sense of strength, presumably after the film release, will inevitably set off a nationwide weight loss craze, this is actually a good thing, Jia Ling all efforts, is to pay for the role, obviously can use special effects to do, but Jia Ling chose the most difficult, but the most correct way.
You should know that Jia Ling directly disappeared for more than a year in order to maintain the mystery of her work, and even did not participate in the show of the popular variety show "ace to ace". This is Jia Ling's attitude towards her new film, not to mention that other people can become very popular. It can only be said that it is no accident that her previous debut work, "Hello, Li Huanying" can be popular, other people's attitude towards the work should be successful, as for how difficult it is to reduce 100 jin. It can only be said that it is incomprehensible to experience.
Earlier, Jia Ling posted that she had successfully lost 100 pounds and had become a boxer. At that time, many people did not believe it and took it for granted that Jia Ling deliberately exaggerated for the sake of popularity, but after seeing Jia Ling's single poster and her true state in the film, everyone was convinced that they really did it. That state, that muscle, that confident smile is the best proof. This is what an actor should look like. He is true to his word.
Just now, Hollywood's Sony Pictures announced that it had bought the global distribution rights of "Hot and Hot". You know, this is the first Sony Pictures film in mainland China to buy global distribution rights without participating in the production. this shows how strong Jia Ling's box office appeal is today, and the success of "Hello, Li Huanying" has made Jia Ling's directing road smooth. Of course, Jia Ling is also really competitive. Other people's work is to let the majority of netizens pay the bill, this is her ability.
Only people who have lost weight can understand how painful this process is, not to mention that Jia Ling still loses 100 jin, which requires strong self-discipline and strong will. Many people think that Jia Ling's use of weight loss as publicity is opportunistic, but in fact, weight loss is the best propaganda, because everyone has a strong sense of substitution, obviously Jia Ling knows the public, this is Jia Ling's greatest advantage, obviously Jia Ling has been affirmed by the majority of netizens. That's enough.
Judging from the current situation, the box office competition of this year's Spring Festival is basically the competition between Shen Teng and Jia Ling, which is very interesting. Comedies should be so competitive, like Jia Ling's attitude of doing what she says. I like Jia Ling's attitude that she dares to sacrifice for her works and characters. This is the most lacking thing in today's film and television works. Why can Jia Ling catch the hot spots of the audience and the market every time? Because she is in it herself, she knows what the audience wants to see.
Personally, I think Jia Ling's use of 100 jin weight loss as a selling point and marketing method is not only not a problem, but also very clever, because it can resonate with people. Losing weight is basically something that audiences have experienced, but it is also very difficult to succeed. Some people may say that Jia Ling has a professional team, huge rewards, adequate budget and time, so she is easy to succeed, but in fact, people who have lost weight should know that. This is not something that can be done with money. I know it all.